About us

Up.n.Up, being manufactured and marketed by Harsh Nutricare Pvt Ltd., is from one of the leading business houses of India – The Mahak Group, New Delhi. After successfully launching products like Chaini Chaini, Mahak Pan Masala, Choc On Chocolates, Jelly Belly, Red Riding (Scarves and Stoles), Woosh Detergent & Dishwash, this concept of instant energy shots and strips is being launched in India for the first time.

India is a one of the largest consumer economy, with burgeoning middle class pie. The young or the middle aged generation is going all guns to try innovations which suit them. In such a widespread, diverse marketplace, Up.n.Up is aptly concentrating all its efforts towards creating and building a strong brand under the visionary guidance of Mr. Yogesh Jain, who has an expertise of 25 years in FMCG industry.

With the manufacturing unit been set up at Hyderabad the company, to cater to the market demand, plans to open up units at other locations too. The production facility, at Hyderabad is well equipped with state-of-art technologies. The efforts are visible in the final product with all the ingredients getting separately tested in highly advanced laboratories. With the company’s state-of-art machineries and experienced personnel in manufacturing processes, our products are recognized and certified from various institutes with regards to international standards.